B2B marketers believe email marketing an effective channel to reach prospects and customers.  But, is it the most effective method to engage your target audience? How do the types of email marketing campaigns deployed measure up to your email marketing strategy?

To help you answer these questions, GetResponse in partnership with Ascend2 fielded the Email Marketing Survey.

This report, titled A Business-to-Business Perspective on Email Marketing, exclusively represents the opinions of marketers responding to the survey who are focused on the business-to-business (B2B) channel. 

Get this valuable research report free and learn about:

• The Primary Objectives of B2B Email Marketing
• Ranking the Strategic Success of Campaigns
• The Most Critical Challenges to Success
• Trends in Email Marketing Budgets
• The Most Effective and Most Difficult Types of Email
• Resources Used to Deploy Email Marketing
• And much more!